sentiments and behavioUrs of the world’s affluent and high net worth populations



Global Financial System Stability


International ambiguity such as Brexit and trade disputes appear to be manifesting themselves in a degree of uncertainty among our survey respondents. Only 36% feel that the global financial system is either very or somewhat stable, with the share of ‘very stable’ responses sitting at around just 6% in both quarters. North Americans are the most positive, with 39% feeling confident in the market’s stability. However, our European and Asian respondents appear to be much more negative, as this figure falls to 30% and 29%  respectively.

It is logical therefore that European and Asian respondents are also much more likely than Americans to feel that the global financial system is either somewhat or very unstable (47% in Europe, 46% in Asia, 29% in North America).  Time will tell whether Americans’ confidence in the global financial system is well judged or misguided. Around a fifth of our respondents in each of the regions adopt a neutral standpoint on this matter, while only 2% say that they don’t know.

Unfiltered Base:  1365 global affluent/HNWIs | Source:  LuxuryOpinions/Altiant

Stock Market Knowledge


Stock market knowledge is generally strong, with an average of 71% of respondents across all three quarters saying that they are either very or somewhat knowledgeable. 22% claim that they are very knowledgeable about the stock market; increasing for the second consecutive quarter; and rising to 27% among men (vs only 16% among women) and 35% among North Americans. Europeans and Asians are much more likely to believe they are only somewhat knowledgeable, or have very little knowledge, about the stock market.

Women are much more likely than men to feel less confident with stock market matters, as 28% claim to have very little knowledge compared to 17% of men. Only 6% say that they have no knowledge at all, which does suggest at least a passing interest or interaction with stock markets for the majority of our respondents.

Unfiltered Base:  1365 global affluent/HNWIs | Source:  LuxuryOpinions/Altiant


Regional Stock Market Confidence


Stock market confidence has remained broadly even over the past three quarters of study. North Americans continue to be the most confident about their stock market performance over the next 12 months: in Q1 2019 16% thought they would perform much better and 33% a little better (compared to overall averages of 10% and 27% respectively). Findings from the last quarter shows that 18-39s are also more confident than over-40s about an improved performance of their regional stock market for the upcoming year (42% vs 35%).

Just under a third (32%) of our sample believe that stock market performance will remain broadly even over the next 12 months, while a slightly lower share expects a downturn (31%). Over-40s and men remain more likely than under-40s and women to believe that regional stocks will worsen, while Europeans and Asians are also the most pessimistic by some distance.

 Unfiltered Base:  1365 global affluent/HNWIs | Source:  LuxuryOpinions/Altiant 

Investing in Cryptocurrencies


Cryptocurrencies continue to be a hot topic, growing rapidly in popularity among seasoned and new investors despite their inherent risks and volatility. Only 11% of our respondents are entirely unfamiliar with cryptocurrencies in Q1 2019, reflecting their proliferation. Instead, many of our affluent panellists are exploring the market, either for immediate or longer-term gains.

In Q1 2019, 32% of our sample say that they currently invest in cryptocurrencies, 20% doing so with a long-term view, and 12% with a short-term view. 18-39s, men and North Americans remain the most likely groups to be active investors in this industry. These investment numbers remain broadly in line with those found in the previous two quarters.

The popularity of cryptocurrencies looks likely to continue growing in the coming years, as 29% do not currently invest, but are interested in doing so in the future. Both genders, age groups and all three regions express this interest. Only 32% of our sample do not currently invest in cryptocurrencies and do not think they will do so in the future, with men (37%) and over-40s (39%) the most likely sceptics.  

Unfiltered Base:  1365 global affluent/HNWIs | Source:  LuxuryOpinions/Altiant

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