LUXURY & WEALTH RESEARCH

 

Below is a collection of recent research we either conducted, sponsored or think is very relevant to the topic of wealth and luxury market research. Feel free to use and quote our work, we simply ask that you use proper attribution.

Should we be of any further assistance, please contact us at media@altiant.com. If you would like to subscribe to our periodic release of luxury and wealth reports please enter your email address to the right.

 

LUXURY INDUSTRIES: PERCEPTIONS & ATTITUDES

Summary

May/June 2018

This new study covers three regions and raises some interesting questions: how are luxury industries rated on selected customer sentiments such as Emotional connection, Innovation or Social responsibility? How does one industry respond and compare to another on these attributes seen as key to win the modern luxury consumer? Click the image to the right to see the highlights of the survey.

Full version available on demand - 38 pages


LUXURY INDUSTRIES: PERCEPTIONS & ATTITUDES

INSIGHT #3 - INNOVATION

16 June 2018

Which of the luxury industries we studied wins the race for Innovation? Clear positioning in Electronics and Luxury Automotive with a strong alignment in APAC, Europe and North America. How the other industries covered (Wealth Management, Hospitality, Hard & Soft Luxury sectors) meet the appetite of HNWIs for new technologies? 

In this section, you will find:

  • Average score for each of the & industries: Hospitality, Luxury Air Travel, high-end Automotive, Hard and Soft Luxury, Electronics and Wealth Management. 
  • Percentages of 5 star ratings amongst the industries.
  • Best-in-Class Brand Awareness highlights
  • Detailed overview per region: Europe, North America, APAC.

 

Full version available on demand - 38 pages


LUXURY INDUSTRIES: PERCEPTIONS & ATTITUDES

INSIGHT #2 - EMOTIONAL CONNECTION

06 June 2018

Emotional Connection is a powerful way for Luxury brands to create strong bonds with their audience. Which luxury industry manages to go beyond the rational attributes and create this special attachment with the Wealthy?

In this section, you will find:

  • Average score for each of the & industries: Hospitality, Luxury Air Travel, high-end Automotive, Hard and Soft Luxury, Electronics and Wealth Management. 
  • Percentages of 5 star ratings amongst the industries.
  • Best-in-Class Brand Awareness highlights
  • Detailed overview per region: Europe, North America, APAC.

 

 

Full version available on demand - 38 pages


LUXURY INDUSTRIES: PERCEPTIONS & ATTITUDES

INSIGHT #1 - CUSTOMER SERVICE

30 May 2018

The first attribute or customer sentiment we looked at was Customer Service, a key element to create strong bounds and loyalty within the affluent and high net worth Individuals population. In this section, you will find:

  • Average score for each of the & industries: Hospitality, Luxury Air Travel, high-end Automotive, Hard and Soft Luxury, Electronics and Wealth Management. 
  • Percentages of 5 star ratings amongst the industries.
  • Best-in-Class Brand Awareness highlights
  • Detailed overview per region: Europe, North America, APAC.

 

 

Full version available on demand - 38 pages


Luxury Consumer Confidence

December 2017

Are luxury buyers going to spend more, less or about the same in the next 12 months? We took a deep dive among more than 800 affluent consumers from across the globe to discern the near term future for luxury.

We are committed to tracking this data within specific luxury categories and will publish the data each quarter. To receive automatic updates of this data, please subscribe to our newsletter at the top of the page.


Luxury Fashion: UK vs. China

July 2017

We wanted to discover which similarities and differences exist between two of the world's biggest luxury consuming markets so we conducted a short proprietary project.

Among the topics covered were: purchase behavior, usage of soft/hard luxury, top of mind awareness and general attitudes toward the category.

Click the image to the right to see highlights from the report.

 


MRS Luxury Research Conference

September 2016

Along with conference delegates who submitted questions, we created a handful of our own questions and posed them to 127 people in the UK with at least £1M in investable assets.

Topics covered include travel, soft luxury, best practices in researching the affluent, as well as a handful of other items we hope you find interesting.