LUXURY APPAREL & ACCESSORIES


KEY GLOBAL LUXURY TRENDS

SEPTEMBER 2018

This survey, conducted exclusively among Affluent and High Net Worth Individuals, raises questions related Experience, Emotional Connection and Sustainability in Luxury Shopping. This quantitative online report surveyed 600+ members from UK, US and China. With 49% aged 18-39, 51% was aged 40+, a gender split of 45:55% male:female. The median household income for this survey was £380,000 (UK), $977,000 (US) and RMB 1.47 (China).


luxury industries: perceptions & attitudes

SOFT LUXURY SCORE CARD - July 2018

This new study covers three regions and raises some interesting questions: how are luxury industries rated on selected customer sentiments such as Emotional connection, Innovation or Social responsibility? How does one industry respond and compare to another on these attributes seen as key to win the modern luxury consumer? This section covers SOFT LUXURY, the strengths and the areas of improvement of this industry.


luxury industries: perceptions & attitudes

HARD LUXURY SCORE CARD - July 2018

This new study covers three regions and raises some interesting questions: how are luxury industries rated on selected customer sentiments such as Emotional connection, Innovation or Social responsibility? How does one industry respond and compare to another on these attributes seen as key to win the modern luxury consumer? This section covers HARD LUXURY, the strengths and the areas of improvement of this industry.


LUXURY FASHION: UK VS. CHINA

July 2017

Discover which similarities and differences exist between two of the world's biggest luxury consuming markets so we conducted a short proprietary project.

Among the topics covered were: purchase behavior, usage of soft/hard luxury, top of mind awareness and general attitudes toward the category.