LUXURY DAILY: Stella McCartney, Louis Vuitton and Chanel perceived as most sustaina

Our insights have been featured in Luxury Daily’s article "Stella McCartney, Louis Vuitton and Chanel perceived as most sustainable".

"In our research, we defined the concept of sustainability in luxury as any product or services offered by luxury companies adopting policies that promote environmental protection, social responsibility and ethical behavior and used the key pillars of sustainability covering economy, society, and the environment," said Meryam Schneider, vice president at market researcher Altiant, Paris. "This notion was intentionally broad to cover various aspects of ‘green and ethical practices’ yet leaving it to the respondent’s interpretation."

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LUXURY DAILY: Altiant is 2020 Luxury Market Researcher of the Year

Altiant is 2020 Luxury Market Researcher of the Year:

Altiant is Luxury Daily’s 2020 Luxury Market Researcher of the Year for its development and presentation of valuable research and tools to help luxury brands navigate the COVID-19 pandemic.

At the core of our company strategy is to share knowledge gained from our proprietary research,” said Lars Long, founder and CEO of Altiant, Stockholm. “This data helps our clients and the broader industry to have much more accurate levels of understanding when it comes to the behavior and sentiment of the global affluent/HNWI populations.”

Read the article here