Luxury Daily: Luxury travelers to prioritize wellness experiences in 2025: Altiant

Our research was featured in Luxury Daily’s article "Luxury travelers to prioritize wellness experiences in 2025: Altiant".

“Today, affluent individuals and HNWIs are moving beyond health to seek meaningful experiences that rejuvenate the mind and foster a deeper sense of purpose,” said Meryam Schneider, chief marketing officer at Altiant.

Read the article here.

Jing Daily: Affluent Chinese set new standards in luxury beauty

Our research was featured in JingDaily’s article "Affluent Chinese set new standards in luxury beauty".

Recent findings from an Altiant survey conducted earlier this month offer a revealing look at the evolving beauty and personal care habits of affluent and high-net-worth individuals (HNWIs) across China, the US, France, and the UK.

The survey indicates that 88% of respondents have purchased luxury fragrances in the past year, with Chinese consumers demonstrating particularly high engagement in luxury facial care – 90% of affluent Chinese respondents reported buying luxury facial care products, significantly outpacing other regions.

This data reflects shifts in the beauty sector, where priorities are increasingly shaped by a preference for premium ingredients, advanced formulations, and a growing interest in natural and organic products.

Read the full article here

CB News: QUE CONSOMMENT LES "AFFLUENT NEW NOMADS" ?

Our joint study with Kantar Insights has been featured in the article "Que consomment les affluent new nomads?” exploring the consumption and lifestyle patterns of the world’s wealthiest consumers.

Here’s how the study was introduced:

Quels rapports entretiennent  les classes aisées avec avec la consommation ? Avec le luxe ? L’étude menée par Kantar Insights avec Altiant a analysé les nouveaux comportements qui se font jour et les tendances qui se confirment et s’amplifient. Altiant a composé un panel de 900 personnes sélectionnées parmi les 5% les plus riches de la population aux USA, France, UK, Italie, UAE et Chine, soit 150 personnes par pays. À partir de questions ouvertes, les personnes ont pu expliquer et détailler leurs choix de vie, de consommation.

Read the article here.

Source: https://www.cbnews.fr/marques/image-kantar...

Jing Daily: Green is the new gold in China’s hard luxury segment

Our research was featured in JingDaily’s article “Green is the new gold in China’s hard luxury segment”

Here’s what they said about our findings:

Chinese consumers have only become more sustainability-minded when making purchase decisions since the onset of the Covid-19 pandemic in early 2020, according to Altiant. Much of this can be attributed to the growing spending power of Chinese millennial and Gen Z consumers and the environmental consciousness of these increasingly influential cohorts.

Read the article here.

Jing Daily: US tourist destinations wonder: when will Chinese tourists return?

Our findings have been featured in JingDaily’s article "US tourist destinations wonder: when will Chinese tourists return?”

Rather, a 2022 survey by Altiant noted a growing interest among wealthy Chinese tourists in mental wellness trips and self-care, a trend that aligns with a broader health and self-care boom in China. Notably, while these travelers are opting for more relaxed and wellness-oriented travel, they are open to lavish spending. This could bode well for five-star hotels and spas with a health-and-wellness focus in the US.

Read the full article here.

TTG Asia: Taking the pulse of affluent Chinese travellers

Our research was featured in TTG Asia’s article "Taking the pulse of affluent Chinese travellers".

What are some of the most fascinating findings from the survey?
We noticed a surprising turn since the previous wave. In 2021, 48 per cent of wealthy Chinese preferred spending on luxury goods rather than luxury experiences versus only 37 per cent in 2023. Also, 73 per cent told us they are willing to spend more and travel in style on more extravagant and unique trips.

Read the full article here.

FOX Communications: Generational Luxury: How to Create Cultural Capital

Fox Communications has collaborated with Altiant to collect quantitative data that sheds new light on how the modern High Net Worth (HNW) community differs from generation to generation.

The survey explores the value of time, spending intentions and the shift in priority between luxury goods vs experiences. The research also highlights changing attitudes related to purchasing channels and risk tolerance regarding investment.

Read the full article here.

LUXURY DAILY: Stella McCartney, Louis Vuitton and Chanel perceived as most sustaina

Our insights have been featured in Luxury Daily’s article "Stella McCartney, Louis Vuitton and Chanel perceived as most sustainable".

"In our research, we defined the concept of sustainability in luxury as any product or services offered by luxury companies adopting policies that promote environmental protection, social responsibility and ethical behavior and used the key pillars of sustainability covering economy, society, and the environment," said Meryam Schneider, vice president at market researcher Altiant, Paris. "This notion was intentionally broad to cover various aspects of ‘green and ethical practices’ yet leaving it to the respondent’s interpretation."

Read the full article here.

LUXURY DAILY: Altiant is 2020 Luxury Market Researcher of the Year

Altiant is 2020 Luxury Market Researcher of the Year:

Altiant is Luxury Daily’s 2020 Luxury Market Researcher of the Year for its development and presentation of valuable research and tools to help luxury brands navigate the COVID-19 pandemic.

“At the core of our company strategy is to share knowledge gained from our proprietary research,” said Lars Long, founder and CEO of Altiant, Stockholm. “This data helps our clients and the broader industry to have much more accurate levels of understanding when it comes to the behavior and sentiment of the global affluent/HNWI populations.”

Read the article here

TTG ASIA: Sustainable tourism a big drawcard for luxury travelle

Our latest research has featured in TTG Asia’s article “Sustainable tourism a big drawcard for luxury travellers“

Speaking at the virtual ILTM World Tour Asia Pacific, Meryam Schneider, vice president of marketing and partnerships at luxury and wealth researcher ALTIANT, said the Covid-19 crisis has highlighted the importance of tackling climate change, propelling the issue to the forefront of affluent travellers’ minds.

Said Schneider: “While Covid-19 has impacted most of our lives, improved air quality and thriving wildlife have been two of the few upsides. This has raised concern for some luxury consumers, and as such, there are more demands being made for brands to acknowledge and act to alleviate climate concerns.”

Read the article here.

ALTIANT BRINGS MILLIONAIRE MEDIA CONSUMPTION SUBSCRIPTION TO MARKET

With billions spent annually in luxury & wealth advertising, media buyers and planners require more demonstrable ROI. To address this, Altiant is delighted to announce the launch of the Millionaire Media Consumption Subscription covering 4 Markets, unveiling the habits of 1,000 millionaires including but not limited to their use of print and on-line publications, digital platforms and their interactions with advertising.

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LUXURY DAILY: Amid uncertainty, consequences of US election likely to ripple across luxury

Our research has been featured in Luxury Daily’s article “Amid uncertainty, consequences of US election likely to ripple across luxury“

“Considering that the affluent — both Democrat and Republican — have been largely benefiting financially from the Trump presidency, at least insofar as equity appreciation is concerned, it is likely that affluent and HNWI will be less likely to make substantial changes to their portfolios than should Biden win,” said Lars Long, founder and CEO at Altiant, Stockholm. “In the research, we saw more portfolio changes expected among those who expect Biden to win."

Read the full article here

 
 

THE CEO MAGAZINE: Green travel is front and centre for wealthy travellers

Our latest research was featured in CEO MAGAZINE’s article: “Green travel is front and centre for wealthy travellers“

“In our quarterly monitor covering a sample of affluent and high net worth individuals, we see that a large proportion of the wealthy population in Europe, Asia and North America recognise the ongoing importance of environmental matters,” says Altiant Vice President Marketing and Partnerships Meryam Schneider.

Read the full article here

THE FASHION NETWORK: Rich consumers globally question reliance on luxury

Our latest research was featured in The Fashion Network’s article “Rich consumers globally question reliance on luxury“

These consumers have discovered new brands (50%) and although their overall budgets for shopping have fallen, they’re planning to buy more online. And they’re also planning to spend more on secondhand luxury (18%) and on rental websites (10%) in the future.

Read the Full Article here

DELOITTE: Navigating towards a 'Next Normal’ after COVID-19

Lessons from APAC wealth managers

The dramatic impact of COVID-19 on individuals, communities, and organizations is unfortunately still unfolding. No financial institution will be immune to its effects. Firms have taken rapid action to protect themselves, their employees and their clients, and are considering how to future-proof their business for a ‘post crisis’ world.

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